The online bingo site, notwbingo.co.uk, is adding £100,000 to their Sunday bingo progressive game at the rate of £10,000 per week. This Sunday progressive game called Bingo 90 Jackpot, will continue to grow until some lucky player captures the prize. The addition of this money each week will attract many players and this attraction will make the jackpot grow even faster.

The usual way to get a bigger progressive jackpot is to just let the players keep adding to the jackpot. By infusing this additional amount each week notwbingo is speeding up the natural growth of this progressive bingo game. Big jackpots are a proven attraction for players and the bigger the prize the more players will play.

In this scenario, Bingo 90 Jackpot will continue to get bigger as long as the jackpot is not hit during the ten week period After that the natural growth for any progressive will take over and the jackpot will get bigger and bigger due to more players trying to win the prize. This is an interesting marketing idea and it will be worth watching to see how it works out for the site. If it is not hit for a number of weeks after the ten week period, the jackpot could grow to an astronomical amount, which will further drive the nunber of players trying to win the money. The player count will gorw as will the number of cards sold per game. Sunday night could become a very crowded night at this site. Many players will just buy cards and leave as once the cards are purchased the player can not influence the result. Many players will treat it like a lottery.

If this idea works like it seems it could, players can expect to see other sites copy this idea for attracting players to a site. Good ideas are often copied online and the management of bingo sites are on the lookout for ideas that add to their player count. Bingo sites make money on the number of cards sold each week. This type of promotion will grab players looking for the big jackpots to try and win.

How this turns out is anybody’s guess, but on the surface it looks like an idea tha has an excellent chance of succeeding. Further information on the result of this promotion will be worth staying abreast of by players.