Online Bingo News » Bingo demographics

Who Is Today’s Online Bingo Player?

writer — Mon, 07 Feb 2011 12:00:14 +0000

It used to be that when you thought of bingo, you thought of older women passing time in a land based bingo hall. These women would have special daubers, and bingo would be a weekly event for them. Occasionally, their husbands would accompany them, but this was usually only if they were over 60 years of age. This is not today’s online bingo player.

The Online Bingo Player Is Young And Smart

Today’s online bingo player is typically between the ages of 21 and 35 years. Younger players tend to function well in the online bingo hall environment. They come to play for money and wins, and are not so interested in bingo as a social event like their older contemporaries.

Bingo Chat Rooms Appeal To Young Players

Even though bingo among younger players is not about socialization, as it was in years gone by for the older players, bingo still has social appeal for the 21 to 35 year old crowd. With many online bingo halls developing bingo chat games, there is still plenty of online chat going on in the bingo hall. The advent of social networking tools like Twitter and Facebook also allow these players, who are in it for the money, to share their wins with their friends in mass postings, rather than having to have a face to face conversation.

Online Bingo Halls Cater To Youth

Online bingo halls are catering to this younger crowd with graphics and prizes. This has seen online bingo change from a very basic game to themed bingo halls with naughty themes and somewhat risqué graphics at times. By providing inviting themes, bingo halls can bring in new players and keep them.

Switching Bingo Halls Is Commonplace

With this younger crowd, there is little social connection to the online bingo hall. They are monetarily focused and use their gambling as a means of making money, not of sharing friendship. As such, it is harder for operators of online casinos to keep players. This means that the younger crop of bingo players is benefitting from a rush of offers for bonus money and privy to excellent customer loyalty programs in an effort to keep them at the online bingo hall. It also means that online bingo halls have to step it up to keep their players happy. So, we are seeing more inventive prize themes.

Age and Attitude Changes Among Bingo Players

writer — Mon, 27 Apr 2009 21:50:06 +0000

The time of older bingo players coming out to socialize and play a few cards of bingo is changing as online play becomes more popular to all ages of players. Gray hair is not a prerequisite for the new bingo players. Age and retirement are not in the mix like they used to be in the online bingo playing community. Many of the newer players are between 21 and 35 and not in the over 60 group. These younger players play for the money more than getting together with friends. The socializing is low on the priority list of these younger players. They may do that, but that is not the primary reason that they come online and play. Many will just buy their game cards and leave, to come back later to see if they won. They are also more likely to go after the big jackpots that some sites offer to their players.
The big score motivates them to play and not discussing a recipe with another player.

This change in demographics is making some of the newer sites come out with naughty themes and a girly magazine image. This also has brought change to what will keep players loyal to a site. The older players were reluctant to leave their familiar friends. New young players have very little connection with this type of incentive. Money is the motivator and not I want to play/chat with my friends
This change will hurt some of the older sites that have an aging player base. These sites will find it hard to compete for this younger demographic group of players. Bigger bonuses and fairer payout rules will become the standard and not the rarity it is now. There are already sites that have no restrictions on withdrawals or payouts. If they do have restrictions they have very low play through requirements. The old days of keeping a players funds tied up by various means will not play with this younger and less forgiving group of players.
Impatience is the hallmark of these younger players, so therefore they will not tolerate their funds being tied up by unfair rules. These players read the rules before they commit their money to any online site. These are relative smart gamblers as far as the rules go, but they are always attracted to big jackpots. The score is the thing, not the socializing.